Professional speeches at the highest fee level are sold through speaking skill and subject credibility. Jack Welch speaks on leadership; his credibility comes from leading General Electric. Tony Robbins speaks on changing peoples lives, and he has a massive list of clients he’s helped change. Bill Gove spoke on succeeding in sales and his credibility came from winning America’s top salesman in 1953, where he beat out 14,000 other sales people for the title. How about you? Why should a company pay you thousands of dollars to speak on your subject? Watch this short video and I’ll look forward to your comments on this critical aspect of professional speaker marketing.