Professional speaking is a career of creativity. That’s one of the reasons I love it so much. You are constantly challenged to create new ideas, speeches, books, articles, products, programs, media angles, marketing pieces, sales scripts, blog posts, and a host other things that make up our business. It’s so much fun, and we actually get paid to do it! About 20 years ago, I was at an NSA meeting when I heard this speaker talk about the power of having a “3rd Place,” and it was a game changer for me. Watch this short (1:30) video I shot in San Pedro, Belize, last night and I’ll look forward to your comments.