One of the best ways to promote your book is by doing TV interviews. TV gives you and your book added credibility, while showcasing your ability to communicate effectively in different mediums. Once you obtain a digital copy of each interview, you can post them on your website for additional promotion. Last week I was a guest on a HOT new morning show with a large audience base of 4 million throughout South Florida, to talk about my new book, Die Fat or Get Tough: 101 Differences in Thinking between Fat People and Fit People. (www.diefatbook.com) As you can see, TV interviews move quickly, so you have to answer questions in short sound bites that grab the audiences attention. This interview was 3:30 seconds in length, but I was able to get the essence of the books message out in the first couple of questions. Check it out and see what you think.
Steve Siebold (3:30)
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Steve Siebold, CSP My name is Steve Siebold. I’m an author with 1.4 million books in print, and a professional speaker and consultant to Fortune 500 sales teams on how to increase sales and retention rates through mental toughness training. My corporate clients include Johnson & Johnson, Toyota, Harrah’s Entertainment, Procter & Gamble, GlaxoSmithKline, Ingersoll Rand, etc.